PROJECT NAME: Pelé
DATE: 2003

OUTLINE:

Design & Art Direction of the Pelé exhibition.

Design the exhibition graphics and signage, advertising campaign in print and online, exhibition catalogue.

Design a website to promote the exhibition

BACKGROUND

Pelé Pro International is the company of Pelé, the football legend. One of his ongoing projects is an exhibition of Pelé memorabilia that travels around the world. As part of the exhibition, Pelé commissioned some famous artists and photographers including Martin Parr, Juergen Teller and Marc Quinn, to do a series of portraits of himself.

The exhibition is currently travelling around the world.

VISUALS: